Simply put, it's a direct mail strategy that uses postcards to communicate with potential customers. Picture this: a brightly coloured postcard arriving in someone's mailbox, grabbing their attention ...
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M.N. Moore in Stuttgart. The official holiday for November was designated in 1863, only 50 years before the postcard, by President Lincoln in the midst of the Civil War.
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DeValls Buff, circa 1910: Work was nearing completion on the Baptist church as workmen posed atop the steeple still under construction. Their craftsmen's wagon is seen parked to the left.
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